Brands of top sports organizations are hardly visible in supermarkets, amateur clubs or catering establishments. We offer these brands the opportunity to broaden and deepen their brand experience. We are now doing this with an ice cream, but also with other FMCG products.
The top sports organizations in particular are also very positive about this initiative, on the one hand, this is an ideal way for them to further activate and deepen their fan base and on the other hand, it is a ‘healthy’ product to which they would like to link their name and logo.The ice creams are free of added sugars and have few calories.